Meet Our Sponsors

Famously Hot New Year is a signature event for both the Midlands and the State of South Carolina and is fast becoming a go-to event in the Southeast. Last year's event attracted 35,000 guests and after-event surveys indicate that people were excited and planned to return.

This free celebration is possible because of the generous support of corporate citizens that want to build the region’s cooperation, image, and economy.

We are beyond grateful for all of the support from our community that continues to allow us to make this event possible. Below is a list of FHNY sponsors.

Host Sponsor

City of Columbia

Presenting Sponsor

Richland County


BlueCross BlueShield of South Carolina

Gold Sponsors


Firework Sponsor


Silver Sponsors

Colonial Life
KW Beverage/Budweiser 
Pepsi of the Carolinas
The Big DM 101 FM
WARQ 93.5

WiFi Sponsor

Spirit Communications

Recycling Sponsor

South Carolina Education Lottery

Bronze Sponsors

Columbia Business Monthly
Cinema Couture Films
City Center Partnership/Main Street District
HOT 103.9/93.9
Hub at Columbia
Marriott Columbia

Supporting Sponsors

Capitol Center/Wilkow
Columbia Fireflies Baseball
Coal Powered Filmworks
Crescent Construction
DuBose Web
Free Times
Grace Outdoor 
Image360, Columbia Central
Midlands Authority for Conventions Sports and Tourism
Nelson Mullins
Palmetto Parent